INTERNATIONAL BURCH UNIVERSITY
Faculty of Economics and Social Sciences
Department of Management
2014-2015

SYLLABUS
Code Name Level Year Semester
BAF 325 E-Business Undergraduate 3 Spring
Status Number of ECTS Credits Class Hours Per Week Total Hours Per Semester Language
5 125 English

Instructor Assistant Coordinator
Zerina Mašetić, Senior Teaching Assistant Zerina Mašetić, MSc. Meliha HANDZIC, Prof. Dr.
[email protected] [email protected] no email

Electronic processing and transmission of data including text, sound and video for e-business. Electronic trading of goods and services, on-line delivery of digital contents, electronic fund transfer, electronic bill of lading, direct consumer marketing and after-sales services. E-business security, shopping carts, methods of electronic payments and XML related technologies.

COURSE OBJECTIVE
The objectives of this course the understand the systems of e- business theory, e- business models, e-commerce, design, develop and implement e- business, online monetary transaction, Security of e-business, legal issues, political issues, e-learning, Internet banking, hardware and software needs, Internet market

COURSE CONTENT
Week
Topic
  1. Course overview
  2. Ch1: Introduction to Electronic Commerce
  3. Ch3: Business to customer models (B2C) – Selling on the web
  4. Ch4: Business to customer models (continued) – Marketing on the web
  5. Ch5: Business to business models (B2B) – Improving efficiency and reducing cost
  6. Ch6: Other e-business models – Social networking, mobile commerce and online auctions
  7. Ch2: Underlying e-business technology – The internet and world wide web
  8. Ch8 & 9: E-business hardware and software
  9. Ch12: Strategy: E-business planning
  10. Ch10: Security and privacy issues
  11. Ch11: Payment systems
  12. Ch7: Legal, ethical, tax issues
  13. Project presentations
  14. Course revision and close

LABORATORY/PRACTICE PLAN
Week
Topic

    TEACHING/ASSESSMENT
    Description
    • Lectures
    • Presentation
    • Project
    • Assignments
    • Case Studies
    Description (%)
    Method Quantity Percentage (%)
    Homework115
    Project125
    Midterm Exam(s)120
    Final Exam130
    +Active Participation110
    Total: 100
    Learning outcomes
    • Demonstrate knowledge of fundamental aspects of the theories, principles and practice of computing;
    • Define the concept of professionalism in the context of computing;
    • Evaluate basic theories, processes and outcomes of computing;
    • Apply theory, techniques and relevant tools to the specification, analysis, design, implementation and testing of a simple computing product
    • Actively participate in, reflect on, and begin to take responsibility for, personal learning and development;
    TEXTBOOK(S)
    • Gary P. Schneider (2011), Electronic Commerce, 9th edition (or newer edition)

    ECTS (Allocated based on student) WORKLOAD
    Activities Quantity Duration (Hour) Total Work Load
    Lecture (14 weeks x Lecture hours per week)14228
    Laboratory / Practice (14 weeks x Laboratory/Practice hours per week)14228
    Midterm Examination (1 week)122
    Final Examination(1 week)122
    Preparation for Midterm Examination11515
    Preparation for Final Examination12525
    Assignment / Homework/ Project11515
    Seminar / Presentation11010
    Total Workload: 125
    ECTS Credit (Total workload/25): 5